Marketing & Communication Specialist
Guardrisk · Gaborone
Job description
About the role
We are looking for a Marketing & Communication Specialist to develop, coordinate and implement integrated marketing and communication strategies that support business objectives, boost brand visibility and engage stakeholders.
Key responsibilities
- Design and execute operational marketing and communication plans aligned with strategic goals.
- Manage integrated campaigns across print, digital, web, social media and broadcast channels.
- Create, edit and proofread copy for publications, presentations, social posts and stakeholder communications.
- Develop go‑to‑market messaging to ensure consistent brand positioning.
- Conduct market research, analyse consumer insights and identify engagement opportunities.
- Coordinate events, activations and stakeholder engagements, briefing creative teams and external providers.
- Measure campaign performance, produce reports and recommend improvements.
- Provide digital communication insights and propose innovative social media approaches.
Required profile
- Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Media Studies or related field.
- 3–5 years of experience in marketing or communications.
- Strong copywriting, editing and proofreading abilities.
- Proven experience in digital marketing and social media management.
- Hands‑on experience with marketing analytics and data‑driven decision making.
- Demonstrated capability to coordinate campaigns and projects.
Required skills
- Copywriting
- Editing & proofreading
- Content development
- Digital marketing
- Social media management
- Marketing data analytics
- Campaign and project coordination
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Published 1 month ago
Expires 2 days from now
41 views · 0 interested
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Guardrisk
Gaborone
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